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Velocity Pricing: Definition & Effectiveness
Velocity pricing is one of the essential practices for setting various services and product prices per their sales velocity. As it is related to the

Google Shopping optimization – Best Practices
Shopping campaigns are always suitable for eCommerce companies. But to succeed, business owners must set up a solid strategy and understand how to create a

Is Price Matching the Right Strategy for You?
Consumers are always interested in buying products at the best price. Therefore, price is usually the ultimate factor in purchasing decisions. Usually, retailers or vendors

How does Lacking Pricing Intelligence Harm Your Store?
Pricing intelligence is usually about finding the most profitable price for your products on your online eCommerce store. If you are selling products online, you

How to Sell on Google Shopping with Shopify?
Reports reveal that selling on Google Shopping may appear as a unique product discovery experience for the end users. Google Shopping introduces a convenient way

How to Prepare Your Shopify Store for Black Friday & Cyber Monday Shoppers In 2022
Cyber Monday and Black Friday are the two most anticipated and widely recognized shopping holidays worldwide. As they will increase the traffic on your store

How to prepare your shop for Black Friday and Cyber Monday?
The holiday season is about to arrive, and It’s a good idea to find reliable ways to capture the audience’s attention. The major attraction of

How to improve your ROI with dynamic pricing?
Working in an online or E-commerce business and sustaining a satisfactory return on investment (ROI) is not an easy task. The competition is quite high,

Should different channels have different pricing strategy?
Different marketplaces like Amazon, eBay, or Google Shopping might require different pricing strategy tactics. Making decisions about pricing is considered to be very tough for